Fibre colouring made circular.

Colour. Decolour. Recolour. Repeat.

A revolutionary innovation.

01
technology

Our tech innovation brings colour sustainability to the textile industry. By providing a responsible alternative to fast fashion and prolonging the life of garments, we lower the demand for new raw materials. Vividye's colouring and colour removal processes also have an increased resource efficiency in terms of water expenditure and are kind to both humans and the environment.

Vividye for creativity.

Vividye’s unique concept introduces new creative opportunities for the industry and its designers. Imagine garments as a blank canvas on which we could express ourselves over and over again while being sustainable. No need for new virgin raw material for every new creative vision you have – you can now be endlessly creative in a circular way.

You more into numbers?

So are we! And while the textile industry is now responsible for an alarming 10% of our global carbon footprint, research has proven that extending the use of garments is the best way of reducing that massive environmental impact the industry has. In fact – if you just double the lifetime of a garment, you reduce its negative impact by close to 50%! Talk about motivating numbers. And this is where Vividye comes into play.

Our goal is to revolutionize the textile print industry.

latest News
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Collabs

Vividye x Way Out West

Vividye collaborates on the new sustainability initiative Greentopia at Way Out West. Designer Stina Randstand from STINARAND has, in collaboration with Science Park Borås and XV Atelier, created a collection of used care wear from Elis, previously used in the city of Gothenburg. Vividye has printed on some of the garments, taking part in making this collection circular.

Vividye x Gina Tricot

Made to be made again — Gina Tricot is continuing its sustainability journey, kicking off 2022 with a collaboration with Vividye, who has developed a completely new production technology for circular textile printing.

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