For a vivid
color revolution.
Redefining cosmetic pigments.
04ABOUTAt Vividye, we believe that the vibrancy of color should never come at the expense of our planet. Our pioneering work focuses on creating pigments that are not only stunning in their vibrancy but also sustainable and safe, while reducing the environmental footprint of color production.
Explore our journey below.
2015
Research begins on textile coloring at Chalmers University of Technology.
2020
Vividye was founded.
2020–2023
Piloting collections with textile printing for commercial use.
2023–TODAY
Expanding into the world of cosmetics
meet the team-

Johanna Nissén Karlsson
CEO & Co-Founder
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Gustav Larsson-Utas
COO & Co-founder
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Romain Bordes
Head of R&D & Co-Founder
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Angelina Hart-Waters
Tech Lead
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Jean Rouillon
Senior R&D Chemist
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Vera Andersson
R&D Chemist
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Yiming Jia
Senior R&D Chemist
WORK with usCo-Create the Next Generation of High-Performance Beauty
We partner with beauty brands and suppliers to engineer high-performance, microplastic-free cosmetics and sun care. Powered by our patented surface modification chemistry, we eliminate synthetic film-formers and transition formulas from traditional dyes to safer pigments – with zero compromise on wear-time or sensory elegance. Our seamless drop-in chemistry runs on standard manufacturing equipment with no added capital expenditure.
What We Deliver:
Custom Pigment-based Functional Technologies: Pigments and minerals functionalized specifically to your formulation goals.
How We Collaborate:
Co-Creation via Structured JDAs: We partner directly with your R&D and marketing teams under transparent, milestone-driven Joint Development Agreements to engineer custom, regulatory-ready specialty ingredients.
Rapid Feasibility & Sampling: Fast lab screening of your preferred pigment or filter chassis to deliver validated samples for quick internal testing.
Ready to reformulate without compromise?
Let’s explore how our patented technology platform can elevate your portfolio.